Карточка товара

schema.org/Product

<div class="product" itemtype="https://schema.org/Product" itemscope>
    <meta itemprop="name" content="<?= $variant->getMetaTitle() ?>">
    <meta itemprop="sku" content="<?= $product->getCode() ?>">
    <meta itemprop="description" content="<?= $variant->getMetaDescription()?>">
    <?php if ($imageUrl = $variant->getMainImageUrl()):  ?>
    <link itemprop="image" href="<?= $imageUrl?>">
    <?php endif; ?>
  <?php if ($price = $variant->InStock()): ?>
    <div itemprop="offers" itemtype="https://schema.org/Offer" itemscope>
        <a itemprop="url" href="<?= $product->getUrl(true) ?>" style="display: none;"></a>
        <meta itemprop="sku" content="<?= $product->getCode() ?>">
        <meta itemprop="priceCurrency" content="RUB">
        <meta itemprop="availability" content="https://schema.org/InStock">
        <meta itemprop="price" content="<?= floatval($price) ?>">
    </div>
    <?php else: ?>
        <div itemprop="offers" itemtype="https://schema.org/Offer" itemscope>
            <a itemprop="url" href="<?= $product->getUrl(true) ?>" style="display: none;"></a>
            <meta itemprop="sku" content="<?= $product->getCode() ?>">
            <meta itemprop="priceCurrency" content="RUB">
            <meta itemprop="availability" content="https://schema.org/OutOfStock">
        </div>
    <?php endif; ?>
    </div>